July 10, 2025

Shopify FAQs: Frequently Asked Questions About Shopify Development

Bahroze Ali
Bahroze Ali

Full-Stack Developer, Content Creator, and Product Dev Guy

Shopify FAQs: Frequently Asked Questions About Shopify Development

Are you considering launching an online store and wondering which eCommerce platform is best? Shopify is one of the best platforms for you. Whether you're a newbie or an experienced entrepreneur, this platform is a better option for all businesses. However, while launching your store on Shopify, a few questions must arise in your mind.

In this article, we will explore the essential Shopify category questions that play a role in your Shopify online store such as:

  • Shopify Design
  • SEO
  • CRO
  • Email Marketing
  • Performance
  • Development

So without wasting any time, let’s find out Shopify FAQs. But before that, let's briefly review what Shopify is.

Shopify eCommerce Platform

Shopify is a popular eCommerce platform. It enables small to medium and large-sized businesses to create and manage online stores. Shopify offers the following various features to all digital online stores:

Easy to Setup and Use: Shopify provides a straightforward setup process and is easy to use. Its drag-and-drop builder lets you design, launch, and manage stores immediately.

Themes Customization: Shopify offers a wide range of customizable themes that fit every business brand. It offers more than 100 professional theme designs.

App Integration: Shopify provides robust app store features. It offers you more than 8000 third-party apps and allows you to extend site functionality.

Payment Gateways: Shopify supports a wide range of payment gateways such as:

  • Shopify payments
  • PayPal
  • Stripe
  • Amazon gateways.

Analytics and Management: Shopify provides built-in tools for managing inventories, stock tracking, robust analytics tools, and automatic reorder reminders.

Multi-Channel Selling: Shopify allows sellers to reach customers across various channels. It includes marketplaces e.g., Amazon and eBay, and social media platforms e.g., Instagram and Facebook.

Customer Support: Shopify provides 24/7 customer support.

Shopify also offers email marketing, abandoned cart recovery, and SEO optimization tools. You can manage your businesses using the Shopify mobile app to fulfill orders, add products, and more. It empowers all-sized businesses to create and grow their online presence. Due to scalability, security, SEO friendly, and global reach features, Shopify has become a go-to choice for online stores.

Shopify Overview

Price

  • Basic: $19 per month.
  • Shopify: $49 per month.
  • Advanced: $299 per month.
  • Plus: $2300 per month.

Free Trial Length: 3-day free trial then 3 months for $1/month.

Integrated Sale Channels: Online store, email, social media, in-person, marketplaces, B2B, and more.

Native POS: Yes.

Mobile App: Yes.

G2 Rating: 4.4 out of 5.

Shopify Design

Shopify design is the process of creating and customizing the layout, UX, and visual appearance of your online store using the Shopify platform. It involves everything such as theme, font, color, apps, and more. Well-designed and optimized Shopify stores not only attract customers but also drive more sales and conversions.

While designing your Shopify store, you might have some questions in mind. Not only that, you also want quick answers to your questions. Here we list the most common Shopify FAQs about design for you:

How much does Shopify custom and template-based design cost?

Searching for a cost price for custom and template-based design is the most searched Shopify FAQ. The price of Shopify custom and template-based designs can vary depending on the features, complexity, and expertise of the designer or developer. Template-based designs start from $0 to $500. However, if you customize template-based designs, it costs $500 to $5000.

Custom Shopify design costs depend on the client’s requirements. It is mostly priced at $2000-$20,000+, depending on the features, complexity, and functionality required by users. Not only that, if you hire a developer or agency after designing your custom Shopify store, you also pay ongoing maintenance charges.

Can you customize an existing Shopify theme design?

Absolutely! Our team specializes in customizing existing Shopify theme designs. We make sure you get Shopify theme designs that fit your brand. Customizing existing Shopify themes such as colors, fonts, navigation, product pages, and checkout is part of our Shopify development services. Additionally, we also ensure that custom animations, interactive elements, app integrations, and advanced features work effectively.

Will changing Theme Design break your store?

This is the most frequently asked Shopify FAQ. Since most merchants are very protective of their online stores, they don't want to make any mistakes. Here's the answer.

No, absolutely not! Many Shopify merchants think that changing their theme design will break their store but that's not right. Changing or editing your current theme will never impact the content and other Shopify account settings.

You can freely play with your Shopify theme settings or install the new theme that you want. Your Shopify online store won't break and if you have done everything correctly then you rarely have any downtime.

SEO

Search Engine Optimization (SEO) is an important element in Shopify. It helps to increase the rank of eCommerce stores on search engine result pages (SERPs) like Google, Yahoo, or Bing. SEO ensures that your store attracts the right audience and increases sales and online visibility.

A well-SEO-optimized site is more likely to be visible to potential customers. It helps you to drive more organic traffic to your eCommerce stores. It is a cost-effective strategy to boost your site as compared to the paid ads and provide long-term results.

Better SEO optimization improves the user experience of your eCommerce stores like fast-loading pages, responsive, and easy for users to navigate what they need. It reduces the bounce rate and increases conversion.

SEO optimization is essential for Shopify stores but how do you improve load speed or Shopify detail page for SEO? Also, what are On, Off, and Technical SEO, and which apps help you to manage SEO? Let's find out the most frequently asked Shopify FAQs.

How Can You Improve Store’s Load Speed for SEO?

Our team uses various tactics to improve store loading speed for SEO. The most common methods include using fast-loading themes, optimizing images, minimizing unnecessary code and apps, enabling lazy loading, and improving server response time. Ensuring a well-optimized SEO to boost search engine rankings, enhance user experience, and increase conversions is part of our Shopify development services.

How do you help us to optimize the Shopify product detail page for SEO?

Enhancing your Shopify product detail page for SEO is integrated into our Shopify development services — Including SEO-friendly product content, meta tags, and structural data. Our team ensures that your PDP is mobile-responsive and easy to navigate and helps you by increasing your sales and conversion rate.

Is SEO the same as SEM?

No, Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are different. SEO focuses on enhancing organic traffic to increase rank in search engines. SEM is focused on both organic traffic and paid advertisements such as Google ads or Facebook ads to increase visibility on search engines.

What is On-page vs Off-page vs Technical SEO for Shopify?

On-page SEO helps you to optimize content within your Shopify online store — Including meta title, description, alt text, and internal links.

Off-page SEO is an action performed outside your Shopify stores such as backlinks, social media marketing, and influencer partnerships.

Technical SEO helps you to improve backend performance — Including site speed, mobile friendliness, and fixing crawl errors.

Which apps can help you manage SEO on Shopify?

Finding the answer for the popular Shopify SEO app is the most searched Shopify FAQ. Because these apps can make or break your online store's sales and conversions.

Shopify app store is loaded with 8000+ apps according to different business needs. However, there are 330+ various Shopify apps for SEO optimization. Here are top-ranking apps that can help you manage SEO on the Shopify store — Tapita, Sherpas, SearchPie, Booster SEO, Avada SEO, Tiny SEO, Store SEO, SEO On.

CRO

Conversion Rate Optimization (CRO) is the most common term used by Shopify merchants. You might know it as Conversion Rates. It is a process of enhancing the website's performance to turn visitors into customers.

In today’s fast-paced eCommerce world, driving traffic to your site is insufficient. Converting that traffic into conversions is the key to growing your store. Today’s customers demand smoother, more convenient, personalized shopping experiences across multiple channels. To meet user requirements, you need to design websites in a way that increases conversion rates.

Conversion Rate Optimization or CRO is the most searched topic because it serves as the foundation for the success of your Shopify stores. There are various Shopify FAQs about this topic. Here we try to answer the most frequently asked CRO Shopify FAQs for you:

What is Shopify Conversion Rate Optimization?

Shopify Conversion Rate Optimization is a marketing strategy to increase the visitor percentage that performs the desired action called conversion. It focuses on enhancing key areas of your site to increase the percentage of users completing the desired action. The desired action can be:

  • Adding items to the cart
  • Make purchases
  • Signing up for a newsletter
  • Creating an account
  • Filling out a form
  • or Clicking a Call-to-Action (CTA) button.

Shopify CRO focuses on understanding user behavior, testing different functions, and analyzing data. It helps you to enhance site performance and drives more conversions.

What is a good conversion rate for my Shopify store and how can I analyze it?

An ideal conversion rate for Shopify stores is between 2.5% and 3.5%. However, a good conversion rate depends on your industry and goals. The top-performing Shopify online stores can achieve a conversion rate of 4% or higher.

You can analyze your Shopify conversion rate by checking Shopify and Google analytics, A/B testing, and Heatmaps & Session Recordings.

How long does it take to see CRO results?

The timeline for seeing CRO results varies and depends on the complexity of your optimization efforts. The initial improvement results such as button colors or headlines can be seen in a few weeks. However, larger tests like page redesigns or A/B testing can take 4-8 weeks to collect enough data for meaningful insights.

Is conversion rate optimization hard?

The answer to this Shopify FAQ can be yes or no because it depends on the tools and strategies you implement.

The process of improving conversion rates in Shopify can seem complicated. It involves tactics like testing, data analysis, and making various changes to improve sales. Using the right tools, strategies, and even small tweaks can make a big impact. If you’re new to CRO, start with small changes like clean CTAs, better product images, and faster page speeds. These small techniques will help you improve your Shopify CRO. Additionally, conversion rate optimization allows you to get more customers to your store.

What are common CRO terms?

There are various common CRO terms — including conversion rate, A/B testing, CTA, Bounce Rate, Heatmaps, and conversion funnel. These terms provide useful insights to businesses and help them to make data-driven decisions to increase sales and conversions.

Does page speed affect the CRO of my Shopify store?

Of course yes! Page speed directly impacts your Shopify store’s CRO. Slow-loading pages frustrate users and they leave your site immediately – leading to increased bounce rates and lower conversions and sales. Conversely, fast site speed improves user experience, boosts SEO, and increases engagement – ​​leading to higher conversion rates. Make sure your loading time is under 3 seconds for best results.

Can customer feedback improve my Shopify CRO?

Yes! Customer feedback can significantly improve your Shopify CRO. The feedback helps you analyze pain points, enhance the user experience, and optimize your store for conversions. You can make data-driven changes to your product pages, navigation, and checkout by identifying reviews, surveys, and support inquiries – which lead to higher conversion rates.

Email Marketing

Shopify email marketing is an effective plan for promoting products, services, and brands. Email marketing is a powerful way to increase sales and customer relationships. It is a conversion-rich and low-cost way to market online stores. This helps merchants to encourage customers through sign-ups and pop-ups. Email marketing also enables you to provide customers with discounts, deals, and promotions. These techniques increase organic traffic, conversion rates, and growth in your online stores.

There are various email marketing Shopify FAQs that are searched on search engines. Here we're listing a few Shopify FAQs about email marketing as below.

What email marketing strategies do you use for Shopify store growth?

Our team has expertise in the marketing field and uses a combination of proven email marketing strategies for Shopify store growth – Including personalized product recommendations, welcome series, abandoned cart emails, re-engagement and loyalty campaigns, seasonal and promotional emails, and post-purchase follow-ups.

Providing email marketing services is part of our Shopify development service. Would you like us to set up an email marketing campaign for your Shopify store?

Do you provide email automation services for our store?

Yes! Shopify email automation services are part of our Shopify development services. Our team specializes in helping you recover abandoned carts, engage customers, and increase sales. We can set up automated workflows using marketing tools like Klaviyo or Mailchimp for welcome emails, promotions, order confirmations, and more to attract more visitors and boost conversion rates.

Do I need to pay Shopify for email marketing?

This is the most commonly asked Shopify FAQ and the answer to this frequently asked question is: It depends on your business strategy.

Shopify provides a free plan for email marketing using Shopify Email. It allows merchants on the Basic and Shopify Plus plans to send 10,000 free emails at the start of each month. If you need extra emails, you will have to pay $1 for 1000 emails.

Performance Optimization

Performance optimization is the process of improving the speed, functionality, and appearance of the Shopify store. It includes various techniques such as minimizing page loading time, reducing server response time, improving website functionality, and more for all screen sizes. There are various Shopify FAQs about Shopify performance optimization. Let's find out.

How can you help us to track my Shopify SEO performance?

We leverage various SEO performance tools like Google Analytics and Google Search Console to track your Shopify SEO performance. Integration with third-party tools like SEMrush or Ahrefs also enables you to track performance. By analyzing common SEO metrics like content, backlinks, site speed, and technical SEO, we provide custom SEO audits for your Shopify store to track and improve your SEO performance.

Do you provide services to increase the performance of stores on mobiles?

Yes! Optimizing Shopify stores for mobile performance is part of our Shopify development services. Our team uses various tactics to improve store performance on mobile – Including optimizing images, reducing unnecessary code and apps, improving loading speed, enhancing UX, and ensuring responsive design. We ensure best practices that not only improve the performance of your stores on mobile but also increase conversions and SEO rankings.

How to check the performance of Shopify stores?

Checking the performance of the Shopify store is the most frequently asked Shopify FAQ. Well, it's not difficult to find the performance of your online store.

Shopify provides pre-built and third-party integration tools to check the performance of Shopify stores. Shopify Analytics is a built-in method for monitoring Shopify stores' performance. However, it also allows third-party performance-checking tools like Google PageSpeed Insight, GTmetrix, Lighthouse, and more. Regularly monitoring these features will help you improve the speed and enhance the UX of your Shopify stores.

Development

Shopify development is a process of creating and customizing online stores using the Shopify platform. It includes unique themes, features, and functionalities for eCommerce websites.

Shopify developers provide a wide range of creative and technical Shopify development services that help businesses build, customize, and enhance their Shopify stores. The services include:

  • Setup stores
  • Theme customization
  • App installation and configurations
  • Migration services
  • Conversion rate optimization
  • Payment gateway integration
  • SEO and digital marketing integration
  • API integration and custom solutions
  • Ongoing maintenance and support.

A professional Shopify development service helps you optimize your Shopify store and take your business to the next level.

After reading Shopify development services, some Shopify FAQs about development might come to your mind. Here we answer some essential Shopify FAQs for you.

What Shopify Development Service do you offer?

Our team specializes in various Shopify development services – Including theme customization & development, setting up store & migration, app integration & development, and custom features & functionality. Additionally, we also provide services for improving performance and ongoing store maintenance to increase sales and conversion rates.

How much does Shopify Development Cost?

Shopify development cost is the most frequently asked Shopify FAQ. It depends on the complexity of the customer project. It starts from a few dollars to $2500 for basic setup and customization. However, when you move from basic to advanced or complex Shopify design and development, it can cost you $2000 to $20,000. Furthermore, if you want website maintenance and support, you will pay additional costs for extra services.

Can you help with customizable Shopify Development store services?

Yes! Our team has expertise in customizable Shopify development store services – including customizable themes, apps, and store setup. Whether you want minor changes or a completely custom store, we can help you with a customized solution that fits your business goals.

eCommerce Div Biz is a popular Shopify development service. We offer a customized and scalable approach to creating and managing Shopify stores. From store setup and customizable themes to ongoing maintenance and a strong security foundation, all the services create a successful, secure, and scalable Shopify store presence.

Don't gamble on an Agency that claims to do everything — let us help build your Shopify store with a team that does Shopify, all day, every day.

Get 0 to 1 with your Shopify Store

We love working with companies looking to succeed at Shopify

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Frequently Asked Questions

We Know Everything Shopify!

What do we get in the FREE Consultation?

In general, anything you need to know. Having built over 50 Shopify stores allows us to give you advice on any matter you seek when it comes to eCommerce and conversions.

How long does it take to build a custom Shopify store?

The timeline for building a custom Shopify store can vary based on complexity and specific requirements. Generally, it takes anywhere from 2 to 6 weeks to complete a fully functional store, including design, development, and testing.

Can you help with migrating our existing store from another platform to Shopify?

Absolutely! We specialize in seamless store migrations from various eCommerce platforms to Shopify. We ensure that all your data, including products, customers, and orders, are transferred securely and efficiently.

What kind of support do you offer after the store is launched?

After launch, we provide ongoing support that includes troubleshooting, updates, and answering any questions you may have. Our goal is to ensure your store runs smoothly and meets your evolving needs.

Do you provide ongoing maintenance and updates for our eCommerce store?

Yes! We offer maintenance packages that include regular updates, performance checks, and troubleshooting to keep your store optimized and secure.

How do you ensure that the store is optimized for mobile devices?

We implement responsive design principles to ensure that your store looks great and functions well on all devices. This includes optimizing layouts, images, and navigation for mobile users.

Can we request specific design elements or features for our store?

Absolutely! Your vision is important to us. We welcome specific requests for design elements or features, and we’ll work closely with you to bring those ideas to life.

How do you handle SEO during the development process?

SEO is integrated into the development process by optimizing site structure, meta tags, alt text for images, and ensuring fast loading times. This helps improve your store's visibility in search engines from day one.

What is Conversion Rate Optimization (CRO) and why is it important for a Shopify store?

Conversion Rate Optimization is the process of enhancing your website to increase the percentage of visitors who complete a desired action, such as making a purchase. It's crucial because even small improvements in conversion rates can significantly boost your sales without increasing running costs.

How do you ensure that our Shopify store is SEO-friendly?

We implement SEO best practices during the development process by optimizing site structure, meta tags, alt text for images, and ensuring fast loading times. This helps improve your store's visibility in search engines from the start.

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